Professional Online Networking Limited to LinkedIn, Right? Nope.
When SCUP members were last surveyed, most used LinkedIn for professional networking and Facebook for personal networking. A new Facebook app might change that. We tried it, Branch Out. It's good enough that we think you should give it a try. As we "went to press" we learned of a second, similar app: In the Door, but haven't investigated it enough to say more than that it does not appear to be as fully fleshed out as Branch Out.
As one review of the app said:
We think building a career networking app on top of Facebook’s social network is actually brilliant because it taps into very real and vibrant connections within a social graph, not just the sometimes stale professional Rolodex stored in a LinkedIn profile.
So, we did it. It's basically another way to filter, sift, and experience Facebook data about your friends, all focused on their career profiles, no playful stuff. After a few, easy steps - very easy, maybe 15 seconds - we got what you see below.
The bells and whistles in this app are great, too. There is an activity feed that tells you when your friends make changes to their career profiles in Facebook, for example. How many companies, which, filterable, do you have friends at. Do those companies have jobs. It appears to be useful.
We think it will go wildly viral and can't imagine why Facebook is not already doing this within its own structure. It's worth the five minutes that it will take to become addicted to it. And I would take anyone's bet that the percentage of SCUPers using Facebook for business will go up a lot in the next year.
Labels: Technology, Productivity, Networking
Society for College and University Planning
