Scup-logo-80-90 Society for College and University Planning

Wednesday, June, 29, 2011

Where Are the Feedback Loops in Planning?

Harnessing the Power of Feedback Loops is a Wired magazine article by Thomas Goertz. It seems useful to better understand this for change management. He also discusses the use of real-time sensors and responders, which could be useful for planners.

SCUP-46 

A feedback loop involves four distinct stages. First comes the data: A behavior must be measured, captured, and stored. This is the evidence stage. Second, the information must be relayed to the individual, not in the raw-data form in which it was captured but in a context that makes it emotionally resonant. This is the relevance stage. But even compelling information is useless if we don’t know what to make of it, so we need a third stage: consequence. The information must illuminate one or more paths ahead. And finally, the fourth stage: action. There must be a clear moment when the individual can recalibrate a behavior, make a choice, and act. Then that action is measured, and the feedback loop can run once more, every action stimulating new behaviors that inch us closer to our goals.

Labels: , , , , ,

blog comments powered by Disqus

1330 Eisenhower Place | Ann Arbor, MI 48108 | phone: 734.669.3270 | fax: 734.661.0157 | email: info@scup.org

Copyright © Society for College and University Planning
All Rights Reserved

Privacy Policy | Terms of Use | Site Map